QUITE GREAT MUSIC MARKETING SERVICES
If you are an act just starting out or nurturing and developing your music marketing requirements in the United Kingdom, you a need strong music marketing agency a music marketing agency that can help market your band to the public via online, digital and traditional advertising methods and in a way that your band would expect a record label marketing team to operate.If that is the case we can help!
Quite Great offers a music marketing service that helps coordinate projects by both using our inhouse music promotions team and other third party companies and individuals whether it be music video production companies , cd manufacturing etc. to give you one place and one focus for your reporting and music project management development. Marketing music in Britain is an intense job and indie bands through to guiatar and classical artists need a music marketing firm who think passionately and creatively and let nothing stand in their way when it comes to driving sales.
For non UK artists releasing music in this country Quite Great's music marketing firm acts as an essential bridge for your music needs in the UK and Europe, Quite Great Music marketing can offer bands in the UK the chance to promote their music in the U.S. and beyond via our international music promotions services or for label across the world looking to releass in the UK a solid base for all your marketing needs.
This is an example of the creative music marketing methods we develop-
PR WEEK -
Cambridge agency Quite Great has called in to alert us to a short piece in The Sunday Times's Culture section on 'the latest music industry attempt to shape and create word of mouth called "ghost marketing".' Intriguing stuff - but the paper rather simplified this PR concept (Quite Great is deploying it to promote independent releases) as 'a fancy term for leaving CDs lying around'.
Cutting. But Quite Great MD Pete Bassett explains to us he has 'around 60 individuals, students, journalists and so on' who he can call upon to distribute the samplers, which - the idea is - will be picked up, copied and then passed on, rather like a chain-letter.
But just how sophisticated is this? 'I absolutely defend it: you need to leave the CDs in just the right place. But it all depends on how nosy the person who finds it is,' Bassett says.
Camden-based company Invisible Hands Music is one firm that uses Quite Great to promote its acts.
MD Charlie Kennedy tells PRWeek: 'People who come across the sampler CDs can tap their individual numbers into a website. We can then monitor how far they've travelled.' So is ghost marketing a worldwide PR phenomenon? 'They've made it to Beirut, Sao Paulo, Auckland and, er, Blackpool,' laughs Kennedy.
case study - MATCHBOX RECORDINGS
Over the years The Quite Great team have had a wonderful working relationship with Matchbox promotions and Dale Oliver we have loved working with Dale giving Matchbox Recordings all our promotional team members to help them work their projects. For the past few years, Matchbox promotions have been given our promotional team services as we do with many solo marketing individuals and small labels who look for outside promotional infra – structure. It leaves the individual or small label free to negotiate a budget with the client and then outsource their music promotion. We have worked on enjoyable Matchbox Recordings campaigns such as; Starlight Theatre, Antix, Charlie Yang, Paul M and Chelsea Michelle. Our professional team at Quite Great have with many of these clients then helped day to day with even more than the promotional campaigns and working with them to offer marketing advice as well hence with Dale Oliver at Matchbox Promotions a full package service handling all the promotions and assisting their clients to successfully produce press releases, gain regional and national press coverage, radio play, online reviews, interviews, club promotions and coverage on tour dates was our main aim . Matchbox Promotions gained regular coverage in places like Music Week, Gaydio, Q Radio, My Bliss, Unity FM, Motorcycle USA, Glasswerks, Music Vita, Nuflex Magazine, OntSofa, TnT Magazine, Pop Vulture, Loud Horizon, Marlow FM, Seahaven FM, Star 107 FM + many more thanks to the simple team work with Quite Great.
The following music marketing service can be offered - :
UK Distribution and Sales
Quite Great Music Marketing offer regular liaison and communication with the chosen distribution partner updating the distributor with radio and press news, preparing sales notes for use by both national accounts and independent stores, seek co-op advertising opportunities with retail. Update client with progress.
The Quite Great Music and Marketing firm, offer a one stop design and advertising team full of creative ideas to help your project grow and also to fit all budgets.
UK TV, Radio and Press
The Quite Great Music Marketing team liaise with chosen promotion team to agree release date and promotion strategy with agreed targets. Monitor progress from the teams, feeding information to all and on to sales.Update client with progress.
The Quite Great Music Marketing team utilise long-standing relationship with a broker to obtain print and CD manufacturing at the most competitive price to be approved by client and ensuring timely delivery to distribution.
Working relationships with photographers across the spectrum of cost can also be sourced to give your image the creative ignition it needs to really hit the media and public effectively.
Quite Great Music Marketing will ensure your product is correctly registered with the various industry organisations so that the data for your record and your songs is correct and that you receive what is due
We would seek initial interest and obtain deal proposals from interested parties for final approval by client. If a deal is secured we would liaise with the overseas territory, monitor their plans and activities, and advise client accordingly.
This full music marketing package naturally relates only to the expertise we can offer and designers, photographers etc would be subject to fees as agreed with them.
Quite Great Music Marketing are the centre point and the focus of the development for your music whether you are in the UK or outside the UK, making sure budgets are adhered to and making sure that all other experts in their field are brought in at the correct times and making sure that we do not waste money.
Quite Great Music Marketing can help develop a uniform image to present the band or artist in a way that projects one style and one message. We provide everything from apps to video to advertising under one roof.
Quite Great music promotions for the UK also is happy to provide these services to labels and marketing companies , we have helped the likes of One Little Indian and the marketing company headed up by Dale Olivier , Matchbox Recordings with whom we have worked as their out sourced promotional team helping on all levels of radio, online , press and tv. Working with Dale Olivier and Matchbox Recordings has meant that we have been able to implement our release strategies over an agreed period as we do with our own clients.
This therefore frees Matchbox Recordings from the promotional duties of their clients and hence the Quite Great team act as one point of call for Matchbox , and we end up working numerous releases in line with our development programme we offer to labels and artists whereby they work and develop with our in house team of professionals. The likes of Warners strategic marketing , the catalogue division and compilations side of Sony and Universal have also used the promotional team we offer to act as an all encompassing service , but music marketing agencies tend to find the service most appropriate.
Labels and marketing companies for music in the UK will often approach us and outsource as it gives them a built in integrated promotional team of professionals and allows the individuals who generally run these types of companies to keep costs tight , we are proud to have worked in the past also with the likes of Autonomy Music Marketing who again have outsourced to our pr team , so if you are looking for promotion and have your marketing team set up or you are a marketing company then it need not clash with WWW.QUITEGREATMUSICMARKETINGUK.COM our own music marketing brand that helps artists , especially those outside the UK to market music in the UK with our team helping from the first stage of bringing in frontline producers through to registering isrc codes to design and finally the promotion which with the likes of the amazing Si Cranstoun can end up signing to a major label , in Si’s case Warners.
Creating a tailored campaign can be crucial to the success and development of your band or label artists therefore working with a team who have all the marketing and promotional services under one roof like Quite Great, can solve a great many problems but as mentioned we are only to happy to act as the unseen service for music marketing companies and also act as part of the team covering one or more services for releases.